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September 17.2025
2 Minutes Read

Handelsbanken Appoints Petar Novakovic as New Broker Liaison Manager

Hand selecting standout red icon among business figures, Handelsbanken Broker Liaison Manager.

Handelsbanken Welcomes Petar Novakovic as Their New Broker Liaison Manager

In a strategic move to enhance its business development efforts, Handelsbanken has appointed Petar Novakovic as the new broker liaison manager. With nearly ten years of experience in the banking sector, Novakovic brings a wealth of expertise and a fresh perspective to the role.

Previously serving as a mortgage account manager at Handelsbanken, Novakovic's journey in finance includes stints at Largemortgageloans.com and NatWest, where he honed his skills in the mortgage arena. His appointment aligns with Handelsbanken's vision to strengthen their relationships within the intermediary market, a sentiment echoed by Steve Macdonald, the national head of intermediary business. Macdonald noted that Novakovic's previous experience as a mortgage broker is invaluable in understanding the nuances of the intermediary market.

Leveraging Experience for Growth

Novakovic's success is expected to come from this unique understanding of broker perspectives, which will help Handelsbanken to develop more effective strategies and resources for their broker network. This insight is crucial as the finance landscape continues to evolve, with brokers acting as vital link bridges between lenders and borrowers.

Future Trends in the Broker Market

As the industry anticipates changes with new regulations and shifting borrower demands, Novakovic's role will also focus on adaptive strategies that will enhance collaboration with existing brokers and onboard new partners. This approach not only aligns with current market conditions but also positions Handelsbanken to better meet the needs of clients as they navigate the complexities of securing mortgages.

The Impact of Appointment on the Broker Network

Novakovic expressed enthusiasm about joining the business development team, stating that the opportunity to promote Handelsbanken's narrative to brokers reflects a commitment to transparency and partnership. In an era where consumer trust is paramount, a strong broker relationship can significantly influence client confidence and satisfaction. The appointment signals that Handelsbanken recognizes this paradigm shift and is ready to invest in the foundation of its intermediary success.

Conclusion: A Strategic Focus on Collaboration

With Petar Novakovic's appointment, Handelsbanken appears poised to leverage its broker relationships more effectively, ultimately driving business growth while responding adeptly to evolving market trends. As the finance sector continues to face new challenges and opportunities, the development of robust networking capabilities with brokers can greatly influence success.

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