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May 14.2025
2 Minutes Read

Smartr365 Appoints Simon Featherstone: A New Era in Mortgage Technology

Smartr365 appointed Featherstone as non-exec chair concept with wooden figures.


Strategic Growth: Smartr365's New Chapter

Smartr365 is taking a significant step towards revolutionizing the mortgage process with the appointment of Simon Featherstone as its non-executive chair. This decision comes as the company aims to enhance its operations and expand its influence within the financial technology sector. Featherstone, known for his robust background in financial services, has held pivotal roles in growth-stage businesses and comes with vast experience from major banks, including Shawbrook and Lloyds TSB.

Transforming Mortgage Platforms for the Future

According to CEO Conor Murphy, Featherstone's expertise makes him exceptionally suited to guide Smartr365 through this transformative phase. His track record in fostering partnerships and his deep understanding of lender relations are viewed as crucial assets. The mortgage environment is currently experiencing swift changes, necessitating innovative approaches and partnerships that Featherstone is set to spearhead. These efforts will not only enhance operational efficiency but also ensure that Smartr365 evolves into a strategic partner for lenders and brokers, driving collaborative growth.

Capitalizing on Opportunities in the Mortgage Market

After securing £5 million in funding to facilitate its objectives, Smartr365 is now on a mission to redefine industry standards and engage with lenders in more meaningful ways. Featherstone's appointment is pivotal, as it signals the company's commitment to not just adapt to but also lead market fluctuations. By aligning its board and strategy with Featherstone's vision, Smartr365 aims to challenge existing paradigms in the mortgage sector.

Charting a Course for Success

Smartr365's current focus is on enhancing lender collaboration and its market presence. Featherstone's insights are anticipated to bring fresh perspectives, ensuring the platform remains at the forefront of this rapidly evolving landscape. As he puts it, the goal is to amplify Smartr365’s success and set new benchmarks in what’s achievable for financial service providers.

In this pivotal moment, both financial institutions and service providers must take heed of Smartr365’s trajectory as an indicator of broader market trends. By investing in innovative technological solutions and nurturing strategic partnerships, the future of the mortgage industry is poised for significant transformation.


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