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May 06.2025
2 Minutes Read

How Platter's €411k Funding Will Tackle Food Waste and Inefficiency

Smiling man in green jacket, portrait against dark background.

A New Chapter in Wholesale Food: Platter's Innovative Approach

In a bold move to revolutionize the food industry, London's Platter has successfully raised €411k in a pre-Seed funding round, aimed at acquiring talent and enhancing operational efficiencies. Founded in 2021 by seasoned entrepreneur Jack Clegg, Platter is already making significant waves by addressing food waste and inefficiency, a crucial challenge in a sector where manual orders still dominate.

A Hub for Food Industry Connections

Platter offers a comprehensive platform that connects food suppliers and buyers, claiming to address the inefficiencies affecting approximately 800,000 businesses across Europe. By centralizing the ordering and purchasing process, Platter allows users to manage their operations more effectively, reportedly saving an average of 30 minutes per order and boosting sales by up to 26%. This is vital not only for enhancing business productivity but also for reducing waste and cost associated with manual, error-prone systems.

Championing Sustainability Through Food Donation

Sustainability is at the heart of Platter's mission. With over 10 million tonnes of food wasted annually in the UK, the platform is also developing connections with food charities, facilitating the donation of surplus stock. Currently, 2.8 million tonnes of surplus food are redistributed, but Platter's aim is to enhance this via its streamlined donation mechanisms, which can further lower waste levels and promote responsible consumption amongst businesses.

Implications for Financial Institutions and Service Providers

This surge in funding and innovation within a vital supply chain sector presents various implications for financial institutions looking for opportunities in sustainable investment. As platforms like Platter continue to evolve, they will likely attract attention from investors and service providers eager to engage with a market that prioritizes efficiency and sustainability. Establishing connections with such innovations could open up numerous pathways for collaboration and financial development.

Engaging with the Future of Food Supply

As Platter embarks on this ambitious journey, stakeholders across the food industry must consider how adopting new technologies can impact their operations. The commitment to reducing inefficiency and food waste may pave the way for a more sustainable and profitable future.

For financial service providers, understanding the dynamics of such startups can lead to potential partnerships and investment opportunities that are both lucrative and responsible.

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