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July 04.2025
2 Minutes Read

How HSBC Life's New Support Service Enhances Adviser Efficiency

HSBC bank signage on ornate building for Life Protection Adviser Support.

HSBC Life Expands Services for Advisors

HSBC Life has recently announced significant enhancements to its advisory services, introducing a new support service and expanding its team of business development managers (BDMs). With the addition of three new BDMs, the company aims to strengthen its national reach while enhancing its adviser distribution network.

Meeting the Needs of Financial Advisors

The introduction of the protection adviser support service is particularly noteworthy. This initiative is designed to provide brokers with faster responses via phone and email on a variety of critical topics, including applications in progress, underwriting, commissions, and policy updates. This move is indicative of HSBC Life's commitment to improving the efficiency and effectiveness of its communications with financial advisors.

Richard Waters, head of protection distribution at HSBC Life, highlighted that the company's ongoing growth in the protection market necessitates a responsive customer service model. “We want to ensure that advisers can access efficient and expert support quickly when they need it,” he said. This emphasis on service is vital, especially in an industry where timely responses can significantly impact business operations.

The Importance of Enhanced Support in Financial Services

As financial landscapes evolve, the demand for proficient support services grows. The expansion of HSBC Life’s BDM team and the launch of the adviser support service reflect a broader trend in the industry, highlighting how financial institutions recognize the need for enhanced customer service to thrive.

This amplification of resources not only benefits the advisors but also their clients, leading to improved experiences across the board. Maintaining strong relationships with clients is paramount, and HSBC Life appears committed to investing in these relationships.

Conclusion

In summary, HSBC Life is taking proactive steps towards reinforcing its position in the protection market through increased personnel and enhanced advisory support. These changes signify a broader commitment to quality service, thereby ensuring both advisors and clients are well-supported in their financial journeys.

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